The Perfect Mile — The Perfect Mile

As like-minded brands in the outdoor industry, we’ve joined together in an initiative to use our bodies for good. We invite you to join us in running The Perfect Mile, a global virtual run supporting the United Nations Foundation’s COVID-19 Solidarity Response Fund for the World Health Organization. Inspired by the legacy of Sir Roger Bannister, who ran his Perfect Mile in May after a day’s work in the hospital where he was a trainee doctor, we’re encouraging runners everywhere to run a solo mile. This isn’t a race, but rather a global movement of runners focusing on a goal that is collective, not individual. Here’s how it will work:

Registration for the Perfect Mile has closed. Thank you to all those who participated. To learn more about the UN's fight against the coronavirus visit: covid19responsefund.org.

When you complete your own #PerfectMile you can use the the Perfect Mile Sticker to post on Instagram.

STEP 1
From your Instagram Story, take a photo or tap on "Create."
STEP 2
Click on the Sticker icon at the top.
STEP 3
From there, you can search for PerfectMile and add the sticker to your story.

Why the Mile?
 
On May 6th, 1954 a junior doctor left his work at a hospital in London and took a mid-morning train from Paddington to Oxford. That afternoon, he ran a mile faster than any human had ever run before. Sir Roger Bannister’s sub-4:00 mile has been called “Perfect,” and certainly the achievement remains legendary not for the speed at which he ran, but for what it meant to post-WWII Britain and the world.

For many of us, running has provided a much-needed escape in a time of great uncertainty. It’s a dose of routine in a chaotic week, a moment of mental silence amid the noise, a chance to move and to disconnect. The question we’ve been asking ourselves on our daily runs is: how can we use the power of our sport to support those in our community who are at the front lines of the fight against the novel coronavirus? 

100% of proceeds from the Perfect Mile will be donated to support the United Nations Foundation’s COVID-19 Solidarity Response Fund for the World Health Organization. In addition, signing up and participating in the run will grant you access to a digital Athlete Pack with special offers from Tracksmith, WHOOP, Ciele, Hyperice, ROKA, and Linden X Two, as well as commemorative digital stickers and more. We hope you’ll join us and share your plans with #PerfectMile on social media.
 
Perfection, of course, is in the eye of the beholder. Whether you’re able to run four laps on the track in 59 seconds each, or whether you make it 9 times around your block at sunrise, there’s a simplicity and beauty in the distance that’s both achievable and iconic. In running this Perfect Mile together, we hope to once again use the collective spirit of our sport to drive meaningful good for those working on the front lines.

Terms & 
Conditions 
of Participation
 
These are the terms that govern your participation in The Perfect Mile event (the “Event”).  By registering for the Event you acknowledge that you have read, understood, and agree to be bound by these terms and the Privacy Policy available at www.perfectmile.org (collectively, the “Agreement”), which form a legal contract between Tracksmith and other brand sponsors as outlined on the website, www.perfectmile.org, and the registered participant (“you”).  If you are registering on behalf of another person it is your responsibility to ensure that the person attending is aware of this Agreement and accepts its, and by completing the registration you are warranting that you have made the attendee aware of this Agreement and that they have accepted this Agreement.

1. I am an adult age 18 years or older registering myself as a participant in the Event; or I am the parent/legal guardian acting on behalf of and registering a minor age 17 years or younger who wishes to participate in the Event and that I have the legal authority to act and consent on his/her behalf.
 
2. I assume all responsibility for any and all damages to or the theft of personal property, or any bodily injury (including death) that may occur to me (or the minor) and further I assume responsibility for property damage and bodily injury (including death) that I (or the minor) may cause to others, in each case arising or resulting from, incident from, incident to, or as a consequence of, registration for and/or participation in the Event.
 
3. I, for myself (and the minor) and my (and the minor’s) heirs, executors, and administrators, release, indemnify, hold harmless from, and waive all claims, damages, and rights of action, present or future, whether the same be known or unknown, anticipated or unanticipated, foreseen or unforeseen, arising or resulting from, incident to or as a consequence of registration for and/or participation in the Event, which I (or the minor or either of our heirs, executors, or administrators) may now or hereafter have against Tracksmith and other brand sponsors as outlined on the website, www.perfectmile.org, and/or the Event’s sponsors, vendors, and volunteers, including but not limited to their affiliates, predecessors, successors and assigns, and the respective trustees, directors, managers, members, shareholders, employees, representatives and agents of any and all of the foregoing.  WITHOUT LIMITING THE FOREGOING IN ANY WAY, I INTEND THIS TO BE A GENERAL WAIVER OF ANY AND ALL CLAIMS WHICH ARE IN ANY WAY RELATED TO REGISTRATION FOR AND/OR PARTICIPATION IN THE EVENT.
 
4. I understand that participating in the Event may be a hazardous activity and I attest and certify that (a) I am physically capable and properly trained to participate in the Event; (b) that any minor on whose behalf I am acting is physically capable, properly trained, and mature enough to participate in the Event.
 
5. I acknowledge that I (and the minor) have reviewed and fully understand and agree to abide by all of the rules, guidelines, and requests that are requested by the [EVENT SPONSOR].

6. I understand that all donations or registrations processed are nonrefundable and nontransferable even if I (or the minor) don’t participate in the Event or if the Event is cancelled.
 
7. I attest that I have had sufficient opportunity to read the Agreement and that I have read and understood it.